2025—26

Pêche Medical + Wellness

Pêche is a woman-owned med spa in Burlington, Vermont. They provide medical and beauty solutions with an approach based on a natural, light-handed technique with a focus on safety, balance, and enhancing one’s desired appearance.

I was brought in by collaborator Jonathan Mikulak (Art Director) to build upon the branding he'd begun for them. Together, we elevated the visual system and created collateral across print + digital.

With our involvement, Pêche saw 93% growth in organic reach on social media with over 110k views in 2 months. Additionally we supported them in opening a secondary location and becoming a top Vermont med spa according to voters in the 7 Daisies 2025 ballot.

Services

Branding Design

Web Design

2025—26

Pêche Medical + Wellness

Pêche is a woman-owned med spa in Burlington, Vermont. They provide medical and beauty solutions with an approach based on a natural, light-handed technique with a focus on safety, balance, and enhancing one’s desired appearance.

I was brought in by collaborator Jonathan Mikulak (Art Director) to build upon the branding he'd begun for them. Together, we elevated the visual system and created collateral across print + digital.

With our involvement, Pêche saw 93% growth in organic reach on social media with over 110k views in 2 months. Additionally we supported them in opening a secondary location and becoming a top Vermont med spa according to voters in the 7 Daisies 2025 ballot.

Services

Branding Design

Web Design

2025—26

Pêche Medical + Wellness

Pêche is a woman-owned med spa in Burlington, Vermont. They provide medical and beauty solutions with an approach based on a natural, light-handed technique with a focus on safety, balance, and enhancing one’s desired appearance.

I was brought in by collaborator Jonathan Mikulak (Art Director) to build upon the branding he'd begun for them. Together, we elevated the visual system and created collateral across print + digital.

With our involvement, Pêche saw 93% growth in organic reach on social media with over 110k views in 2 months. Additionally we supported them in opening a secondary location and becoming a top Vermont med spa according to voters in the 7 Daisies 2025 ballot.

Services

Branding Design

Web Design

Visual System

The signature smooth, rounded shape flexibly acts as a container or compositional element. Uniquely rounded corners evoke a sense of ease and plasticity — they're balanced with a simple rectilinear grid structure. The result is a versatile system that feels confident yet approachable.

Visual System

The signature smooth, rounded shape flexibly acts as a container or compositional element. Uniquely rounded corners evoke a sense of ease and plasticity — they're balanced with a simple rectilinear grid structure. The result is a versatile system that feels confident yet approachable.

Visual System

The signature smooth, rounded shape flexibly acts as a container or compositional element. Uniquely rounded corners evoke a sense of ease and plasticity — they're balanced with a simple rectilinear grid structure. The result is a versatile system that feels confident yet approachable.

Social Content

Pêche Tote

Pêche Sweatshirt

Tangibility

Pêche as a brand needs to exist digitally and physically in equal parts. In addition to an online presence, we coordinated merch, editorial ads, and environmental design for their office.

Tangibility

Pêche as a brand needs to exist digitally and physically in equal parts. In addition to an online presence, we coordinated merch, editorial ads, and environmental design for their office.

Tangibility

Pêche as a brand needs to exist digitally and physically in equal parts. In addition to an online presence, we coordinated merch, editorial ads, and environmental design for their office.

Actual Pêche Patient

7 Days Magazine Ads

Art Direction

Photo + Video

Art Direction

Photo + Video

Art Direction

Photo + Video